Whenever we look at our products, we see a myriad of stories unfold before us. The 120 Facets Heritage Cut for Swarovski Zirconia is the story of the history of Swarovski, the company’s tireless dedication to innovation and its quest for technical and optical perfection. Created in commemoration of the company founder Daniel Swarovski, and in celebration of the 120th company anniversary in 2015, the cut boasts one precise facet for every year of Swarovski’s long and successful journey. Available in white in sizes between 3 and 6.5 mm, the cut features the signature ‘SWAROVSKI ZIRCONIA’ laser engraving, which is a proof of origin and quality for consumers everywhere. The novelty was proudly presented at Baselworld 2015 to delighted customers from the jewelry and watch industries.