BOLLYWOOD STAR PRESENTS NEW AMY COLLECTIONS
Set with Zirconia from Swarovski
Amy Exports & Imports, Ingredient Branding partner of Swarovski in the South Indian state of Kerala, recently launched three glamorous gold jewelry collections set with Zirconia from Swarovski at the Kerala Gem & Jewellery Show 2018. The jewelry was stunningly presented in a fashion show by the local Bollywood star Ulka Gupta. Ms. Gupta expressed “My first jewelry crush and love is Swarovski Zirconia. I feel honored to be a showstopper for Amy in association with Swarovski.” The collections title “Natura Jhumka”, “Millennial Bridal” and “Botanical” are inspired by nature and target the millennial consumers of India.
Representatives of Amy and Swarovski were present at the occasion alongside other dignitaries from the gems and jewelry industry: Mr. Anwar Sadat of Aluva, Mr. K. Srinivasan – Managing Director of Emerald Jewel Industries, Mr. A.K. Nishad – Malabar Gold & Diamond, Mr. Sumesh Wadhera – Art of Jewellery, Mr. PV Jose, Mrs. Kranti Nagvekar, Mr. Jayantilal Challani, Mr. Princeson Jose from Prince Jewellery and the entire jewelry fraternity from Kerala.