SHINING THE SPOTLIGHT ON FANCY CUTS & COLORS
Stunning Array of Fancy Cuts & Colors Available for Swarovski Zirconia
Fancy is a simple and versatile little word. It can be an adjective, a verb or even a noun. Think about it: something can be fancy, you can fancy something, or something can take your fancy. But when it comes to talking diamonds, then be prepared to enter into another world altogether. Forget whim, forget bling, this is the exclusive sphere of some of the planet's most exquisite of objects, those rare diamonds that possess the exceptional qualities of Fancy Cut and/or Fancy Color. Few diamonds, maybe half of all diamonds ever sold, are worthy of these honors, but what exactly does that Fancy really mean?
Easiest to grasp is the concept of Fancy Cut, which includes every single diamond cut that is not the Standard Round Brilliant Cut. This round cut is the only one not considered Fancy, but that does not mean that all round cuts are equal. The Leo Cut, King Cut, and Ariella Cut are all round (and Fancy) because they are not cut in the Brilliant cutting style. Otherwise, Fancy Cuts can be thought of as fancy shapes and include the Marquise, Princess, Trilliant, Emerald, Pear, Radiant, Oval, Heart and Baguette. These variations bring out a diamond’s own unique character, capturing and focusing its play of light that inspires the creation of jewelry styles that reflect current trends and consumer demands. Swarovski offers its own Pure Brilliance Cut, which according to the Gemological Institute of America (GIA) equals the brilliance of a standard Tolkowsky cut diamond. This Pure Brilliance concept extends to a collection of five classic Zirconia Fancy Diamond Cuts, Square Princess, Marquise, Pear, Oval, and Baguette Princess, each a masterpiece of cutting technology.
The most interesting thing about diamond color is that in reality, and mystique about the essential transparent variety aside, diamonds come in every color of the rainbow. This riot of colors results from irregularities in the atomic structure caused by the presence of elements such as boron, nitrogen, and hydrogen. This addition of otherwise extraneous elements can create blues, purples, blacks, greens, reds, yellows, oranges, browns and even pinks. The Diamond Color Chart as devised by the GIA shows the normal color scale as starting with D and ending with Z, with most diamonds on the market falling between the D and J colors. These are usually referred to as White, Off-White or Faint Yellow. Natural Fancy Colors do not show up on the color chart at all. They are found past the end of the alphabet and are considered Z+.
A diamond must exhibit a pure, deep and evenly distributed color to achieve this distinction. The more vivid or intense the hue, the more valuable and rare the diamond. A Fancy Colored Diamond will be identified as such on its Diamond Certificate; otherwise, it will just be referred to as a Colored Diamond.
Swarovski Zirconia come in a range of ten Zirconia Diamond colors including Fancy Yellow, Fancy Pink, Fancy Purple, Fancy Blue, Fancy Light Blue, Fancy Green, Fancy Brown, Black, Fancy Champagne, Fancy Light Green. Each stone has been treated with an innovative and environmentally friendly coloring process known as TCF™ (Thermal Color Fusion), a specially patented heat treatment, which offers supreme color consistency without resorting to radiation. It enables a transformation of White Pure Brilliance Zirconia into Swarovski Zirconia in an array of glorious colors, including but not limited to the Zirconia Diamond Colors. And each of these exquisite stones is ready to ignite the desire to design in today's creative community.